WPP out, Leo Burnett bags Samsung $400 million account
0|
WPP is top on many events. First it was sexist comment over women employees by Neil French, the top creative executive of the firm and then founder Sorrels $45 million divorce settlement. Don’t know whether they are co-related or not, and how the corporate leaders perceive these scandals, WPP woes continues as one of the major accounts as Samsung slipped away to the arch rival Leo Burnett. WPP won the branding assignment only last year. Earlier WPP let go off around 40 staffs when it lost Coca-Cola last October.
Add your comments
Or
